As a Japanese travel agency, there’s one question we get asked again and again: what to wear in Japan? Knowing how to dress for each season is a question we get all the time…and with the wildly...
JAPAN BY SEASON
Japan changes dramatically with the seasons — and each offers something magical to discover. These blog posts are your complete guide to traveling Japan year-round—Japan by season.
12 Best Beaches in Japan to Visit This Summer
Too few people know that Japan is not only an amazing destination for city breaks, ski mountain resorts, and historic cultural experiences…it’s also home to some incredible beaches. In this post,...
Best Month to Visit Japan for Every Kind of Traveller
From the buzz of summer matsuri to crisp autumn leaves and quiet winter onsens, discover the best month to visit Japan by season to help plan your dream trip.
November in Japan: Fall Foliage and Seasonal Feasts
If you visit Japan in November, you’re in for a treat. The weather is crisp and cool, making it perfect for wandering through the streets and soaking up the stunning autumn scenery. As you explore,...
June in Japan: Insider Tips for an Exciting Rainy Season!
Travelling in Japan in June marks the onset of summer and the beginning of the rainy season, offering a unique blend of lush landscapes, vibrant festivals, and cultural experiences. While the...
Our 14-Day Japan Summer Itinerary to Make the Most of the Season (and overcome the heat)
Summer in Japan often gets a bad rap for being sweltering and sticky, but with the right itinerary, it can actually be one of the most vibrant times to visit. While many travellers think...
May in Japan: Warmer Days, Late Blooms & Golden Week Fun
May in Japan is when spring really settles in. The cherry blossoms have mostly faded in the big cities, but if you head north or into higher areas, you can still catch some of those soft pink petals...
5 Exciting Tokyo Spring Festivals 2025 (Late April – May)
Just getting over the sakura blues? Same. The cherry blossoms came and went in a dreamy blur of pink petals and photo ops—and if you’re anything like me, you’re probably wondering what else spring...
April in Japan: Full-Bloom Sakura, Festivals, and More
April in Japan is when spring begins to flourish in full force. By this time, the last traces of winter have vanished, and the country is bathed in shades of pink and white as cherry blossoms reach...
Must-Try Limited Edition Cherry Blossom Drinks in 2025
Spring in Japan is all about sakura, and what better way to celebrate than with delicious cherry blossom drinks? This year, some of the biggest brands are rolling out limited-time sakura-themed...
The 10 Best Yozakura Spots in Tokyo
If you’ve already seen cherry blossoms during the day, it’s time to experience something even more breathtaking – yozakura (夜桜), or nighttime cherry blossom viewing. When the sun sets, Tokyo’s most...
Answering 10 of Your Burning Spring in Japan FAQs
Spring is just around the corner, and for many, that means one thing—cherry blossom season in Japan. With the number of inbound visitors to Japan continuing to rise, more and more travellers are...
Spring in Japan: Magical Festivals, Cherry Blossoms & More!
Spring is one of the best times to visit Japan, drawing travellers from around the world with its mix of breathtaking landscapes, cultural festivals, and seasonal cuisine. While cherry blossoms are...
March in Japan: Welcoming Spring with Lively Festivals!
March in Japan means winter is finally letting go, and spring is slowly taking over. The north still has bits of snow, but in the south, the first cherry blossoms are already popping up. The weather...
Ultimate Otaru Area Guide and 1-Day Itinerary
Hokkaido is huge—like, way bigger than most people realise—and honestly, so much of it never gets explored by tourists. Everyone hits up Sapporo or Niseko, which are awesome, but if you’re already...